Guests at SC Asset's Christmas evening at 28 Chidlom took part on their own phones, live, instead of just watching.
SC Asset Xmas- Industry
- Property & Residential
- Type
- Events & installations
- What we built
- Activation, Real-time
- Context
- Christmas event app for 28 Chidlom · SC Asset
This one isn't public. Ask about it on a call and we'll walk you through how it works.
01
What they set out to do
SC Asset wanted its Christmas event at 28 Chidlom to be something guests joined in, not something they stood in front of. It had to work for everyone in the room at once, on the night, with no second try.
02
Where they are now
Guests joined from their phones and played along in real time, with what they did showing up live at the event.
The practice behind it
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